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I feel like the story of Facebook and the 2020 election was that there wasn't really much of a story, which was a resounding success as far as the people on my team and the people I worked with were concerned. Do we suspend his account? Do we put messages up and stuff like that? And that actually all went fairly well. And I was part of the Zoom call when we were discussing what to do about Trump declaring an early victory. Nahapetyan: It was after the 2020 election that felt like the culmination of everything that I had done at Facebook supporting that. It's all a big responsibility for us, and now is the time to put a little intentionality behind it.Īt what point during your time at these companies did you say, “It'd be better for me to take a step back and do something else than stick with the company and try to change it from within?” So I think being part of those high-impact, high-visibility platforms has given us a real perspective on what our responsibility is now and what current state of things we're doing to people, how it's affecting our societies, how it's affecting people's psyches, like mental health. What's the fallout in their lives, and how does it impact them? That, I think, inherently is a lot of responsibility for what those people are going to do. At Bumble, we were averaging around like 90 minutes a day. So I realized there has to be a better way for humans to connect, and we need to find a way to do that that doesn't rely on ad dollars to avoid these pitfalls that Facebook has fallen into.Ĭhristopher Gulczynski: During my time at Tinder and Bumble, we made a really sticky product, and people spend a lot of time on it. And that's a fundamental tension that is really hard for a company like Facebook to get away from, and Instagram as well. And there are fundamental issues with the way that social media platforms like Facebook operate, the biggest of which being that the revenue is generated through ad dollars, which means ads need to be highly targeted and people need to spend a lot of time on their phone to see more ads, which means the platform needs to collect as much information as possible on its users in order to build to target these ads and to make the app more addictive. And I started to realize that actually, even all of these things that I was doing weren't enough. And then I started fundraisers, which raised $6-ish billion for charity.īut over time, I saw the negative consequences of that.

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I did a lot of stuff with getting people to go out and vote and civic engagement efforts and voter registration efforts on both Facebook and Instagram. I did a lot of stuff with fighting misinformation, building the tools that prevent people from sharing content that we have flagged as fake news or other forms of misinformation. Zven Nahapetyan: I worked on social impact projects at Facebook. What have your roles at Bumble and Facebook taught you about the current state of social media? This interview has been edited for clarity and brevity.

Roku isn't selling these subscriptions on mobile to avoid paying app store fees to Google and Apple. People who sign up for a premium add-on like HBO or Showtime through Roku's devices or website will be able to access it via the app as well.

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The app will also offer free access to around 115 live and linear streaming channels. The new app, which is scheduled to launch in the coming weeks for iOS and Android, will allow people to stream ad-supported on-demand content without registering for a Roku account. However, it also shows how challenging it can be for a company that is still largely synonymous with streaming sticks and boxes to evolve its brand and widen its appeal to attract new audiences. This move has the potential to further grow Roku's advertising revenue and pit it more directly against other ad-supported video services.

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Streaming device maker Roku is taking another step to grow its user base beyond its hardware footprint: The company is launching a dedicated mobile app for the Roku Channel that will offer consumers access to thousands of free, ad-supported movies and TV shows as well as subscription video channels.

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